Politique de confidentialité

Privacy and Protection of Your Data

1) Introduction and Contact Details of the Controller

1.1
We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about how we handle your personal data when you use our website. Personal data is all data that can be used to identify you personally.

1.2
The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Cyberrights, LTD 128 City Road, London, United Kingdom, EC1V 2NX

Email: [email protected]
The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1
When you use our website purely for informational purposes, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser sends to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

The website you visit on our domain
Date and time of the access
Amount of data sent in bytes
Source/referrer from which you came to the page
Browser used
Operating system used
IP address used (where applicable, in anonymized form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is neither passed on to third parties nor used in any other way. However, we reserve the right to subsequently check the server log files if there are specific indications of unlawful use.

2.2
For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller), this website uses SSL or TLS encryption.
You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser’s address bar.

3) Hosting & Content Delivery Network

Cloudflare

We use a content delivery network from the following provider:
Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA.

This service enables us to deliver large media files, such as graphics, page content, or scripts, more quickly via a network of regionally distributed servers.
Processing takes place in order to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6(1)(f) GDPR. We have concluded a data processing agreement (DPA) with the provider, which ensures the protection of our visitors’ data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider is certified under the EU–US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European data protection level.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called “session cookies”), while others remain on your device for a longer period of time and allow us to save your page settings (so-called “persistent cookies”).
You can find the storage duration of persistent cookies in the overview of your browser’s cookie settings.

If personal data is also processed by individual cookies used by us, processing is carried out either in accordance with Art. 6(1)(b) GDPR for the performance of a contract, in accordance with Art. 6(1)(a) GDPR in the event of consent having been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the visit to our pages.

You can configure your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, accept cookies for specific cases, or exclude them in general.

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contact

5.1 Tidio

This website uses a live chat system from the following provider:
Tidio Poland Sp. z o.o., Wojska Polskiego 81, 70-481 Szczecin, Poland.

The processing of personal data transmitted via the chat is carried out either in accordance with Art. 6(1)(b) GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in the effective support of our website visitors.
The data you provide in this way will be deleted, subject to legal retention periods, once the matter concerned has been conclusively resolved.

In addition, further information may be collected and evaluated for the purpose of creating pseudonymized usage profiles using cookies; however, this information does not serve to identify you personally and is not merged with any other data sets. Where this information has a personal reference, processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. However, this may result in limitations in the functionality of our website.
You may object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

5.2 TidioChat (Tidio Ltd.)

On this website, anonymized data is collected and stored using technologies from the following provider for the purpose of web analysis and operation of the live chat system to respond to live support inquiries:
Tidio Ltd., 220C Blythe Road, W14 0HH, London, United Kingdom (www.tidiochat.com).

From this anonymized data, usage profiles can be created under a pseudonym. Cookies may be used for this purpose. Cookies are small text files that are stored locally in the cache of the site visitor’s internet browser. The cookies enable the recognition of the internet browser.

The data collected using TidioChat technologies will not be used to personally identify the visitor to this website without the separate consent of the data subject and will not be merged with personal data relating to the bearer of the pseudonym.
To prevent the storage of TidioChat cookies, you can configure your internet browser so that no cookies are stored on your computer in the future or cookies that have already been stored are deleted. However, deactivating all cookies may mean that some functions on our websites can no longer be executed.

You may object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future by sending your informal objection by email to the email address stated in the legal notice (Impressum).

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

5.3 General Contact (Contact Form / Email)

When you contact us (e.g. via contact form or email), personal data is collected. Which data is collected when using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your inquiry and for the associated technical administration.

The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted once your inquiry has been conclusively dealt with. This is the case when it can be inferred from the circumstances that the matter in question has been conclusively clarified and no statutory retention obligations prevent deletion.

6) Use of Customer Data for Direct Advertising

Klaviyo

The sending of our email newsletters is carried out via the following provider:
Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA.

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when registering for the newsletter to this provider in accordance with Art. 6(1)(f) GDPR so that they can send the newsletter on our behalf.

Subject to your explicit consent in accordance with Art. 6(1)(a) GDPR, the provider also carries out statistical performance analysis of newsletter campaigns using web beacons and tracking pixels in the emails sent, which can measure open rates and specific interactions with newsletter content. Device information (e.g. time of access, IP address, browser type, operating system) is also collected and evaluated, but not merged with other data sets.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

7) Web Analytics Services

7.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analysis service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables analysis of your use of our website.

Google (Universal) Analytics is used on this website without the use of cookies, which means that the service does not place cookies on your device at any time.

Instead, your browser’s local storage is used to store an individual ID assigned by Google (Universal) Analytics, which enables analysis of your website usage. Certain user information is processed via this ID. This includes your IP address, which is, however, shortened by Google by the last digits in order to exclude direct personal reference.

The information is transmitted to Google’s servers and processed there. Transfers to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activity for us, and provide other services related to website and internet usage. The IP address transmitted by your browser in the context of Google Analytics and shortened as described will not be merged with other Google data. The data collected in the context of the use of Google (Universal) Analytics is stored for a period of two months and then deleted.

All processing described above, including the storage of information in the form of the ID on your device, only takes place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR.

Without your consent, Google (Universal) Analytics will not be used during your visit to our website. You can revoke your consent at any time with effect for the future.

To exercise your right of withdrawal, you can download and install the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de

Alternatively, within browsers on mobile devices, you can revoke your consent by clicking the following link to set an opt-out cookie that will prevent future collection by Google Analytics on this website (this opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click this link again):
Deactivate Google Analytics

We have concluded a data processing agreement with Google, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further legal information on Google (Universal) Analytics can be found at:
https://business.safety.google/intl/de/privacy/
https://policies.google.com/privacy?hl=de&gl=de
https://policies.google.com/technologies/partner-sites

Demographic Features
Google (Universal) Analytics uses the special “demographic features” function to create statistics containing information about the age, gender, and interests of website visitors. This is done by analyzing advertising and information from third-party providers. This makes it possible to identify target groups for marketing activities. The collected data cannot be assigned to a specific person and is deleted after a storage period of two months.

Google Signals
As an extension of Google (Universal) Analytics, Google Signals can be used on this website to create cross-device reports. If you have enabled personalized ads and linked your devices with your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Art. 6(1)(a) GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics.
If you wish to stop cross-device analysis, you can deactivate “Personalized advertising” in your Google account settings. Follow the instructions here:
https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found here:
https://support.google.com/analytics/answer/7532985?hl=de

User IDs
As an extension of Google (Universal) Analytics, the “User-ID” function may be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6(1)(a) GDPR, created an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

7.2 Google Analytics 4

This website uses Google Analytics 4, a web analysis service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables analysis of your use of our website.

By default, when you visit the website, Google Analytics 4 sets cookies, which are stored as small text modules on your device and collect certain information. This includes your IP address, which is, however, shortened by Google by the last digits to exclude a direct personal reference.

The information is transmitted to Google’s servers and processed there. Transfers to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activity for us, and provide other services related to website and internet usage. The IP address transmitted by your browser in the context of Google Analytics and shortened as described will not be merged with other Google data. The data collected in the context of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on your device, takes place only if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. Without your consent, Google Analytics 4 will not be used during your visit to our website. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at:
https://business.safety.google/intl/en/privacy/
https://policies.google.com/privacy?hl=en&gl=en
https://policies.google.com/technologies/partner-sites

Demographic Features
Google Analytics 4 uses the “demographic features” function to create statistics containing information about the age, gender, and interests of website visitors. This is done by analyzing advertising and information from third-party providers. This makes it possible to identify target groups for marketing activities. The collected data cannot be assigned to a specific person and is deleted after a storage period of two months.

Google Signals
As an extension of Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have enabled personalized ads and linked your devices with your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Art. 6(1)(a) GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics.
If you wish to stop cross-device analysis, you can deactivate “Personalized advertising” in your Google account settings. Follow the instructions here:
https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=en
Further information on Google Signals can be found here:
https://support.google.com/analytics/answer/7532985?hl=en

User IDs
As an extension of Google Analytics 4, the “User-ID” function may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6(1)(a) GDPR, created an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

7.3 Google Tag Manager

This website uses “Google Tag Manager”, a service provided by:
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”).

Google Tag Manager provides a technical framework for bundling various web applications, including tracking and analytics services, and for calibrating, controlling, and linking them to conditions via a unified user interface. Google Tag Manager itself does not store or read information on user devices. Nor does the service perform its own data analyses. However, when Google Tag Manager is used, your IP address is transmitted to Google when a page is loaded and may be stored there. Data may also be transferred to servers of Google LLC in the USA.

This processing is only carried out if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to our website. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Tag Manager can be found at:
https://business.safety.google/intl/de/privacy/
https://policies.google.com/privacy?hl=de&gl=en

7.4 Hotjar

This website uses a web analytics service from the following provider:
Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta.

Using cookies and/or similar technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used, such as IP address and browser information, to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. This allows, among other things, the evaluation of movement patterns (so-called heatmaps), which show the duration of visits to pages as well as interactions with page content (e.g. text entries, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal reference. There is no merging with clear data collected in other ways about your person.

All processing described above, in particular the reading or storage of information on the device used, is only carried out if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

8) Retargeting / Remarketing and Conversion Tracking

Meta Pixel

Within our online offering, we use the “Meta Pixel” service from the following provider:
Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”).

When a user clicks on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter using “Meta Pixel”. This URL parameter is then entered into the user’s browser via a cookie that our linked page sets.

This enables Meta, on the one hand, to determine the visitors of our online offering as a target group for the display of advertisements (so-called “Ads”). Accordingly, we use this service to display the Facebook and/or Instagram ads placed by us only to those users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interest in certain topics or products, determined based on visited websites) that we transmit to Meta (so-called “Custom Audiences”).

On the other hand, with “Meta Pixel” it is possible to track whether users are redirected to our website after clicking on an advertisement and which actions they carry out there (so-called “conversion tracking”).

The data collected is anonymous to us and does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Meta, making a connection to the respective user profile possible, and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies to read information on the device used, only takes place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, a transfer to servers of Meta Platforms Inc. in the USA may also occur.

9) Website Features

9.1 ProvenExpert Widget

To display external customer reviews and/or an externally awarded quality seal, graphic elements from the following provider are integrated on our website:
Expert Systems AG, Quedlinburger Straße 1, 10589 Berlin, Germany.

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider’s servers in order to load the elements correctly. Certain browser information, including your IP address, is transmitted to the provider in the process.

If personal data is processed in this context, this is done in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in the optimal marketing of our offering and the appealing design of our online presence.

9.2 Trusted Shops Trustbadge

To display external customer reviews and/or an externally awarded quality seal, graphic elements from the following provider are integrated on our website:
Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne, Germany.

In the case of an online order placed with us, further processing may occur.

Depending on your explicit consent in accordance with Art. 6(1)(a) GDPR, after the completion of an order your order information (order total, order number, purchased product if applicable) and your email address may be transmitted in encrypted form to the provider via the Trustbadge in order to check whether there is an existing registration for the provider’s services (in particular “Buyer Protection”) and, if necessary, to enable new registration.

If an existing registration is found or if you register for the provider’s services (in particular Buyer Protection), your order information (order total, order number, purchased product) and your email address will be transmitted to the provider based on the contractual relationship with the provider in accordance with Art. 6(1)(b) GDPR and processed there in order to provide the services (especially Buyer Protection).

We are jointly responsible with the provider for the processing described above in accordance with Art. 26 GDPR. The agreement on joint responsibility can be viewed here:
https://help.etrusted.com/hc/de/articles/4402587369105-Vertrag-%C3%BCber-die-gemeinsame-Verantwortlichkeit-nach-DSGVO

9.3 Google Maps

This website uses an online map service from the following provider:
Google Maps (API) of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

Google Maps is a web service for displaying interactive maps to visually present geographic information. Using this service enables us to show you our location and facilitate your travel planning.

As soon as you access a page on which a Google Maps map is integrated, information about your use of our website (e.g. your IP address) is transmitted to Google servers and stored there. This may also involve transmission to servers of Google LLC in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not want this to be associated with your Google profile, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them.

Collection, storage, and evaluation are carried out in accordance with Art. 6(1)(f) GDPR on the basis of Google’s legitimate interest in displaying personalized advertising, market research, and/or needs-based design of Google websites. You have the right to object to the creation of these user profiles, although you must contact Google to exercise this right.
If you do not agree to the future transmission of your data to Google within the scope of using Google Maps, you also have the option to deactivate the Google Maps web service completely by turning off JavaScript in your browser. Google Maps and therefore the map display on this website can then no longer be used.

Where legally required, we have obtained your consent for the above-described processing of your data in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the objection procedure described above.

Further information on Google’s data protection can be found here:
https://business.safety.google/intl/de/privacy/

10) Tools and Miscellaneous

Cookie Consent Tool

This website uses a “cookie consent tool” to obtain valid user consent for cookies and cookie-based applications that require consent. The cookie consent tool is displayed to users in the form of an interactive user interface when they access the site, where they can give consent for certain cookies and/or cookie-based applications by ticking boxes. All cookies/services that require consent are only loaded if the respective user has given consent by ticking the corresponding box. This ensures that such cookies are only set on the user’s device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in a legally compliant, user-specific, and user-friendly consent management for cookies and therefore in a legally compliant design of our online presence.

Another legal basis for processing is Art. 6(1)(c) GDPR. As controllers, we are legally obligated to make the use of technically unnecessary cookies dependent on the respective user’s consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the settings of the cookie consent tool can be found directly in the corresponding user interface on our website.

11) Data Subject Rights

11.1
Applicable data protection law grants you the following rights with respect to the controller regarding the processing of your personal data (data subject rights), whereby the requirements for exercising these rights can be found in the cited legal basis:

Right of access in accordance with Art. 15 GDPR;
Right to rectification in accordance with Art. 16 GDPR;
Right to erasure in accordance with Art. 17 GDPR;
Right to restriction of processing in accordance with Art. 18 GDPR;
Right to notification in accordance with Art. 19 GDPR;
Right to data portability in accordance with Art. 20 GDPR;
Right to withdraw consent granted in accordance with Art. 7(3) GDPR;
Right to lodge a complaint in accordance with Art. 77 GDPR.

11.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH ADVERTISING.
YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

12) Duration of Storage of Personal Data

The duration of storage of personal data is determined based on the respective legal basis, the processing purpose, and—if applicable—additionally based on statutory retention periods (e.g. commercial and tax law retention periods).

When personal data is processed on the basis of explicit consent in accordance with Art. 6(1)(a) GDPR, this data is stored until you revoke your consent.

If there are statutory retention periods for data processed within the scope of legal or quasi-legal obligations on the basis of Art. 6(1)(b) GDPR, this data will be routinely deleted after the retention periods have expired, provided it is no longer required for contract fulfillment or contract initiation and/or there is no legitimate interest on our part in further storage.

When personal data is processed on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object in accordance with Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights, and freedoms, or the processing serves the establishment, exercise, or defense of legal claims.

When personal data is processed for direct marketing purposes on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object in accordance with Art. 21(2) GDPR.

Unless otherwise indicated in the other information in this declaration regarding specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Privatsphäre und Schutz Ihrer Daten

Datenschutzbestimmungen

1.Auskunft über die Sammlung von persönlichen Daten und Kontaktdaten des Datenverantwortlichen

1.1. Wir freuen uns über Ihren Besuch auf unserer Webseite. Im Folgenden klären wir Sie über die Handhabung Ihrer persönlichen Daten während Ihres Aufenthalts auf. Persönliche Daten sind sämtliche Daten, die zur Identifikation Ihrer Person genutzt werden können.

1.2. Zuständig für die Datenverarbeitung auf dieser Webseite im Kontext der Datenschutz-Grundverordnung (DSGVO) ist:

1.3. Um Ihre Daten während der Übertragung sicher zu halten, nutzen wir modernste Verschlüsselungstechniken (z.B. SSL oder TSL) über HTTPS.

2. Datensammlung während Ihres Besuchs auf unserer Webseite

Unser System sammelt bei jedem Seitenaufruf automatisch Daten, die Ihr Browser an unseren Server sendet (sog. “Server-Logdateien”). Dabei werden technisch notwendige Daten erfasst:

Die besuchte Seite auf unserer Webseite
Datum und Uhrzeit des Zugriffs
Übertragene Datenmenge in Byte
Die Herkunft, von der aus Sie auf die Seite gelangt sind
Das genutzte Betriebssystem
Der eingesetzte Browser
Die verwendete IP-Adresse (ggf. in anonymisierter Form)

Die Grundlage für die Datenverarbeitung ist Art. 6 Abs. 1 lit. f DSGVO, welcher die Verarbeitung von Daten zur Erfüllung eines Vertrags oder vorvertraglicher Maßnahmen gestattet. Die IP-Adresse wird nur während der aktiven Sitzung gespeichert und danach gelöscht oder anonymisiert. Bei Hinweisen auf unrechtmäßige Nutzung können die Server-Logdateien nachträglich überprüft werden.

3. Cookies

Unsere Webseite setzt Cookies ein.

Cookies sind kleine Dateien, die auf Ihrem Gerät gespeichert werden. Wenn Sie unsere Webseite besuchen, kann ein Cookie auf Ihrem Gerät hinterlegt werden. Dies ermöglicht es uns, Sie bei einem späteren Besuch wiederzuerkennen. Die durch Cookies gesammelten Daten werden nicht zur Erstellung von Nutzerprofilen verwendet. Gemäß Art. 6 Abs. 1 lit. f) DSGVO ist diese Datenverarbeitung unser berechtigtes Interesse.

Des Weiteren nutzt unsere Webseite Cookies, die das Surfverhalten der Benutzer analysieren (sog. Drittanbieter-Cookies). Detaillierte Informationen hierzu finden Sie in den jeweiligen Abschnitten dieser Datenschutzbestimmungen.

Als Nutzer können Sie die Setzung von Cookies steuern. In den Einstellungen Ihres Browsers können Sie die Übertragung von Cookies einschränken oder diese gänzlich deaktivieren. Sollten Sie Cookies deaktivieren, kann die Funktionalität unserer Webseite eingeschränkt sein.

4. Kommunikation mit uns

Wenn Sie mittels Kontaktformular mit uns in Verbindung treten, werden die von Ihnen in der Maske eingegebenen Daten bei uns gesichert und bearbeitet. Bei einer Kontaktaufnahme über E-Mail werden die von Ihnen übermittelten Daten für die Bearbeitung Ihrer Anfrage verarbeitet. Die Datenverarbeitung dient allein zur Abwicklung und Beantwortung Ihres Anliegens. Die Rechtsgrundlage hierfür ist Art. 6 Abs. 1 lit. a) DSGVO, falls Sie uns Ihre Zustimmung gegeben haben. Ziel der E-Mail-Korrespondenz kann auch ein Vertragsabschluss sein, dann gilt zusätzlich Art. 6 Abs. 1 lit. b) DSGVO als Rechtsgrundlage. Alle Daten werden gelöscht, sobald sie nicht mehr benötigt werden. Ihr Widerrufsrecht bleibt unberührt.

4.1

Wenn Sie bei uns digitale Produkte oder Produkte mit digitalen Elementen kaufen, informieren wir Sie über Aktualisierungen. Hierzu nutzen wir die Daten, die Sie uns bei der Bestellung gegeben haben. Die Rechtsgrundlage dieser Datenverarbeitung ist Art. 6 Abs. 1 lit. c DSGVO.

5. Datenbearbeitung bei der Erstellung eines Benutzerkontos und zur Vertragsdurchführung

Wenn Sie ein Benutzerkonto bei uns eröffnen, werden personenbezogene Daten gemäß Art. 6 Abs. 1 lit. b DSGVO erfasst und bearbeitet. Die Daten sind im Anmeldeformular sichtbar. Die Daten dienen zur Vertragsdurchführung und -abwicklung.

6. Verwendung Ihrer Daten für Direktmarketing

Newsletter

Unsere Webseite bietet die Möglichkeit, einen kostenlosen Newsletter zu abonnieren. Die Daten aus der Anmeldung werden uns übermittelt. Pflichtfeld ist lediglich Ihre E-Mailadresse. Ihre Daten werden ausschließlich für den Versand des Newsletters verwendet. Sie können das Abonnement jederzeit beenden, ein entsprechender Link befindet sich in jedem Newsletter.

7. Datenbearbeitung zur Bestellabwicklung

7.1. Um Ihre Bestellung durchzuführen, arbeiten wir mit verschiedenen Dienstleistern zusammen. Einige Ihrer persönlichen Daten werden gemäß den folgenden Angaben an diese Dienstleister weitergegeben.

8. Paypal

Wenn Sie PayPal oder die über PayPal angebotenen Zahlungsmethoden auswählen, erfolgt die Zahlung über PayPal (Europe) S.a.r.l. et Cie, S.C.A. Ihre Daten werden gemäß Art. 6 Abs. 1 lit. b DSGVO an PayPal übermittelt.

8. Kommunikation bezüglich Bewertungserinnerungen und Datenschutzbestimmungen bei der Verwendung des internen Bewertungssystems

8.1. Eigene Bewertungserinnerung

Wenn Sie zugestimmt haben, erhalten Sie von uns eine einmalige E-Mail, die Sie an die Bewertung Ihrer Bestellung erinnert.

8.2. Bewertungserinnerung durch eKomi

Nach Ihrer Zustimmung senden wir Ihre E-Mailadresse an eKomi, die Sie an die Bewertung erinnert.

8.3. Bewertungserinnerung durch ShopVote

Nach Ihrer Zustimmung senden wir Ihre E-Mailadresse an ShopVote, die Sie an die Bewertung erinnert.

8.4. Bewertungserinnerung durch Trusted Shops

Nach Ihrer Zustimmung senden wir Ihre E-Mailadresse an Trusted Shops, die Sie an die Bewertung erinnert.

8.5 Trustpilot-Bewertungssystem

Unsere Website verwendet das Trustpilot-Bewertungssystem von Trustpilot A/S. Nach Ihrem Kauf laden wir Sie ein, Ihre Erfahrung zu bewerten und zu kommentieren.

8.6. Bewertungsrichtlinien und Datenschutz bei Trustpilot

Unsere Webseite hält sich an die Bewertungsstandards von Trustpilot. Für weitere Informationen bezüglich dieser Richtlinien, besuchen Sie bitte: [Link zu Trustpilot Bewertungsstandards].

Wir integrieren auf unserer Seite das Trustpilot-Bewertungssystem von Trustpilot A/S. Nach einer Bestellung bitten wir Sie, Ihre Erfahrungen in einer Bewertung festzuhalten. Ihre E-Mail-Adresse dient ausschließlich zur Zusendung der Bewertungsaufforderung durch Trustpilot.

9. Datenübermittlung zur Vertragsabwicklung

Für die Abwicklung von Verträgen benötigen wir Dienstleister, an die wir bestimmte persönliche Daten weitergeben. Die Weitergabe erfolgt gemäß der Datenschutz-Grundverordnung, insbesondere Art. 6 Abs. 1 lit. b DSGVO.

10. Speicherung persönlicher Daten

Persönliche Daten, die uns über unsere Webseite mitgeteilt worden sind, werden nur so lange gespeichert, bis der Zweck erfüllt ist, zu dem sie uns anvertraut wurden. Soweit handels- und steuerrechtliche Aufbewahrungsfristen zu beachten sind, kann die Speicherdauer zu bestimmten Daten bis zu 10 Jahre betragen.

11. Ihre Rechte

Sie haben jederzeit das Recht, unentgeltlich Auskunft über Ihre bei uns gespeicherten Daten zu erhalten. Außerdem können Sie jederzeit Ihre Zustimmung zur Datenerhebung und -verwendung ohne Angabe von Gründen widerrufen. Nutzen Sie hierzu bitte die im Impressum angegebene Kontaktmöglichkeit.

12. Datensicherheit

Wir setzen technische und organisatorische Sicherheitsmaßnahmen ein, um zu gewährleisten, dass Ihre persönlichen Daten vor Verlust, unrichtigen Veränderungen oder unberechtigten Zugriffen Dritter geschützt sind. Alle Datenübertragungen werden über eine sichere SSL-Verbindung durchgeführt.

Den Allgemeinen Nutzungsbedingungen von Trustpilot können Sie unter diesem Link nachgehen: https://de.legal.trustpilot.com/for-reviewers/end-user-terms-and-conditions

Trustami Bewertungssystem

Zur Darstellung gesammelter Bewertungen sowie Feedbacks von Social Media ist auf dieser Seite das Trustami Gütesiegel implementiert. Dies realisiert unsere legitimen Interessen an einer bestmöglichen Promotion unseres Angebots gemäß Art. 6 Abs. 1 S. 1 lit. f DSGVO. Bei der Anzeige des Trustami Gütesiegels werden Daten gespeichert, welche den Namen der aufgerufenen Webseite, die Datei, das Abrufdatum und -zeit, Ihre verkürzte IP-Adresse und weitere ähnliche Daten enthalten. Diese Daten werden nach sieben Tagen gelöscht. Weitere Details über die Datensammlung von Trustami finden Sie unter: www.trustami.com/datenschutz.

Integration von Sozialen Medien: Social Plugins

Facebook Plugins mittels 2-Klick-Methode

Unsere Seite integriert Social Plugins (“Plugins”) von Facebook (Meta Platforms Ireland Limited, Dublin, Irland). Die Plugins sind über eine “2-Klick-Methode” eingebettet, um Ihre Daten optimal zu schützen. Nur wenn Sie ein Plugin aktivieren, stellt Ihr Browser eine direkte Verbindung zu Facebook her. Nähere Informationen zum Datenschutz von Facebook finden Sie unter: http://www.facebook.com/policy.php

Pinterest Plugin via Shariff-Methode

Wir nutzen Plugins von Pinterest (Pinterest Inc., San Francisco, USA). Ähnlich wie bei Facebook sind diese Plugins durch die Shariff-Lösung geschützt. Pinterest Datenschutzinformationen: https://about.pinterest.com/de/privacy-policy

Twitter Plugin via Shariff-Methode

Ebenso nutzen wir Plugins von Twitter (Twitter Inc., San Francisco, US). Die Datenschutzinformationen von Twitter sind hier verfügbar: https://twitter.com/privacy

Online Werbemaßnahmen

Google Ads Conversion-Tracking

Wir verwenden “Google Ads” und das dazugehörige Conversion-Tracking von Google Ireland Limited, Dublin, Irland (“Google”). Hierdurch können wir unsere Werbekampagnen analysieren. Cookies für Conversion-Tracking werden gesetzt, wenn Sie auf eine von Google geschaltete Anzeige klicken. Für weitere Details zum Datenschutz bei Google, besuchen Sie: http://www.google.de/policies/privacy/. Sie können bestimmte Funktionen dieser Website möglicherweise nicht vollständig nutzen, wenn Sie die Conversion-Cookies deaktivieren. Online-Marketing

13. Google Ads Conversion-Tracking

Unsere Website verwendet das Online-Werbeprogramm “Google Ads” und das damit verbundene Conversion-Tracking von Google Ireland Limited, Dublin. Mit Google Adwords werben wir auf externen Webseiten für unsere Angebote. Das Hauptziel dabei ist, Ihnen relevante Werbung zu zeigen und die Werbekosten fair zu berechnen. Die Rechtsgrundlage hierfür ist Ihre ausdrückliche Zustimmung gemäß Art. 6 Abs. 1 lit.a DSGVO.

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14. Webanalysedienste

Google Analytics

Für diese Webseite nutzen wir Google Analytics. Durch Cookies kann Google Ihre Nutzung unserer Website analysieren. Die durch Cookies generierten Daten werden oft in die USA übertragen und dort gespeichert.

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15. Retargeting / Remarketing / Empfehlungswerbung

Google AdWords Remarketing

Unsere Website verwendet Google Ads Remarketing. Hierdurch können wir unsere Werbung gezielt in den Google-Suchergebnissen und auf anderen Websites platzieren.

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16. Live-Chat-System

Tawk.to

Unsere Webseite bietet ein Live-Chat-System von Tawk.to an. Hiermit können wir direkt auf Ihre Anfragen reagieren und Ihnen umgehend helfen.

17. Tools und Weiteres

Google reCAPTCHA

Zum Schutz vor Missbrauch und Spam nutzen wir die reCAPTCHA Funktion von Google. Diese Funktion prüft, ob eine Eingabe von einer realen Person oder einem automatisierten Programm stammt.

Hier einige wichtige Punkte, die hervorgehoben werden:

Google-Dienste: Es wird erläutert, wie verschiedene Google-Dienste, wie Google reCAPTCHA, Google Maps, Google Web Fonts, Google CDN und Google Kundenrezensionen, personenbezogene Daten erfassen und verarbeiten.
Andere Dienste: Die Datenschutzerklärung beschreibt auch andere Dienste und Technologien, einschließlich Fonts.net Web Fonts, CloudFlare und dem Google Content-Delivery-Netzwerk.
Datentransfer in die USA: Es wird betont, dass die Datenübertragung in die USA auf der Grundlage von Standardvertragsklauseln der EU-Kommission stattfindet. Dies ist ein wichtiger Punkt angesichts der Bedenken bezüglich Datenschutzstandards in Ländern außerhalb des Europäischen Wirtschaftsraums.
Rechte des Betroffenen: Der Abschnitt skizziert die Rechte der Benutzer gemäß der DSGVO, einschließlich des Rechts auf Auskunft, Berichtigung, Löschung und Widerspruch gegen die Datenverarbeitung.
Dauer der Speicherung: Das Dokument klärt auch, wie lange personenbezogene Daten gespeichert werden, abhängig von gesetzlichen Aufbewahrungsfristen.

Wenn Sie Fragen zu bestimmten Abschnitten haben oder eine ausführlichere Erklärung zu einem speziellen Thema wünschen, lassen Sie es mich bitte wissen!